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Sturm Ruger - The Altered 1.0

Insight - In 2016, there were 364 mass shooting in 365 days in United States. The lack of strict gun laws has made this America's number one problem. 

Idea - We can't change laws or make them but we can alter the way people use their guns. We change the most integral part of the gun and disable the shooter from causing any mass casualties. While people buy guns to stay safe. We make the guns safer. 

Art Director - Brinda Singala 

Copy Writers - Aakash Dalwadi, Shatrunjay Devvrat

Mentor - Emanuel Vinkler

The Altered 1.0